Anthony Blatner is a tech founder, ex-IBMer, and the founder of Speedwork Social, a top LinkedIn advertising agency. After watching a lot of companies with great products or services fail because of ineffective marketing, Anthony started Speedwork Social to help those businesses unlock their B2B marketing potential and achieve explosive growth.
He says everything we want to hear on Helping Sells Radio. We talked about:
how marketing should lead with value not a conversion to a sale, though you do need a solid call-to-action
what he thinks is the best form of educational content that works on Linkedin
the minimum customer lifetime value you need to be successful on Linkedin.
More about Anthony:
His company, Speedwork Social: https://speedworksocial.com/
On Linkedin: https://www.linkedin.com/in/anthonyblatner/
276 Anthony Blatner Linkedin marketing should lead with value