Helping Sells Radio
Helping Sells Radio
154: Sangram Vajre Hey Customer Success...ABM is the Secret to Your Success
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154: Sangram Vajre Hey Customer Success...ABM is the Secret to Your Success

Nov 01, 2019
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Sangram Vajre is the co-founder of Terminus, the company that has defined the category of account based marketing as we know it today. Sangram is also the founder of the #FlipMyFunnel movement, and get this...he is a 2X author and 2X guest on Helping Sells Radio (Ep 68). Whoop! We talk about his knew book, ABM is B2B: Why B2B Marketing and Sales is Broken and How to Fix It.

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Helping Sells Radio
Helping Sells Radio
Helping Sells Radio is the enterprise software podcast for people who want to help customers achieve outcomes with software. We talk to technology professionals who work all over the customer journey, from marketing and sales to customer success and professional services, to unpack innovative ways people are taking a helpful approach with customers. Brought to you by ServiceRocket Media.
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