Sangram Vajre is the co-founder of Terminus, the company that has defined the category of account based marketing as we know it today. Sangram is also the founder of the #FlipMyFunnel movement, and get this...he is a 2X author and 2X guest on Helping Sells Radio (Ep 68). Whoop! We talk about his knew book, ABM is B2B: Why B2B Marketing and Sales is Broken and How to Fix It.
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